Book Reviews In 3 Words

Loose: Kerry Cohen:  Well Written desperate.  Get the gist here.

Permissin Marketing By Seth Goden.   Still Worth Reading.  Gist is here.

More to come.

Agility of Mind | Youth | Money

Scott Adams said if Art isn’t dangerous it’s no longer cool.   I agree more and more.   And Robert Greene said that we don’t really long to feel young.  We long for the agility of mind that we had when we were young and unsullied by failure and mistakes.   And then–I learn–being bold is the safe choice.  Both Godin and Al and Laura Ries say this.   Strike out your own path and become indispensable.  It’s safer.

Than being one of the people laid off in the financial crisis.

But it takes renewal, and finding renewal is hard for me (and truthfully for everyone).   Where do you seek it?  Some folks find God, some take a mistress, and some folks buy a shiny red Corvette, the official sports car of aging baby boomer douchebags.   The renewal it takes to keep your mind agile when marketers fill every waking moment with as much as they can is not insignificant. Finding time to be still , to clear your head of thoguhts is ferociously difficult.

Everyone battles you when you want to create something cool.  Your peers aren’t on the path so they say dismissive and belittling htings and look askance at you.   Your parents want you to have a good job.   Your spouse and you have baggage if you’ve failed at anything.   So how do you stay focused, practiced and sharp?  There is resistance, and there ARE ready made excuses for failing.

I remember songs and smells and sites and days from my youth.  I love fall because it reminds me of going to Pittsburgh, GW, and Otterbein.  Three times of intense and fun renewal–peak experiences for sure.  I love midsummer because it’s when I started dating Heather…within weeks it was established that this was the last first date that either of us would have.   And I remember winter, mostly being a college guy visiting home, taking a drive on 70 to Piqua,

Those are fine memories, and all of ‘em are part of me.   I don’t want to live in the past, really.  (Cue Jethro Tull).   I want to have the new peak experiences.  When I joined the campaign, that was what I was seeking, new things to energize and renew me, and to sustain me.   It’s why I gravitate towards finite projects in lieu of long term stability.   I get the angst and darkness of George Bailey.   Needing to matter, and having wanderlust all at once.

How do you find the renweal/euphoria/excitement/fear…?

I got more done over the weekend…than I did all week.

Bob Younce at Freelance Folder gives us this nugget:

About right, I think. More to come, as is always the case.

Logo Design | Work In Progress

http://genuinechris.com/wp-content/uploads/2008/09/pastedgraphic.pdf
Some variant of what you see will be the logo I use. W’ere playing with a lot of treatments of this, right now, and I’ve thus far enjoyed working with Kasey Kelly

In another note, there is something seriously wonky going down with my feeds. Some plugin is putting a hurting on me, inserting oddbal charachters all over the place:

?

WordPress is wonderful, but we need to not have issues like this. I’m guessing it’s the rich text editor.

Bears, Woods, Clay Aiken and more.

pastedgraphic2.tiff

pastedgraphic2.tiff

“This is really shocking news as I had no idea he was gay,” read a comment posted by “Sheridansq.” “And now I have to deal with this. I am not sure what to say to people who know I was a fan. … I didn’t go to work today and am not answering the telephone.”

I mean, fine. I can take a hall pass if you were in the .001% of the people that thought that that man was straight. I get it. Tooth faeries and easter bunnies and whatnot. But missing work because a gay star is gay?

AH MAZING

Thinking about an agreement:

I am thinking about an agreement between myself, my freelancers and my customers.

Ultimately, I want the math to work something like this:

-15-20% to project manager.
-15-20% of revs to salesperson.
-35-45% of revs to freelancer
-20-25% to the ‘house.’

I don’t want ‘business advice’ from a lawyer (anyone willing to sit through law school for three years is probably not going to be a kindred spirit), but I see things as needing to address:

Freelancers:

  1. Do they agree to work or not to work with the companies in mind? (i.e. some type of noncompete/buyout)
  2. If they want a permanent job and want to cut me out, what is the $ figure that I need ($20,00 seems about right)
  3. Do they get to resolicit the client, or must it ‘run through me?
  4. If they take the ball and are acting PMs, what additional comp?
  5. Do I run everything through my domain?
  6. What do I do when they refer me another freelancer that is of sufficient quality? (not really a pertinent question that has to do with the agreement).
  7. Bonuses: What if they are early? On time? Late?
    • An explicit bonus structure and presumption that they are early.
  8. Rush fees: If the client requests a rush…what then?
  9. Default. If client defaults, what then? (We probably pay 60% of anticipated revenue upfront).
  10. If freelancer defaults, what are our penalties?
  11. What about revisions? We should price assuming a reasonable amount.
  12. Subcontracting. Can a freelancer subcontract (probably yes, but we have to be fanatical about standards).
  13. Consulting: are they free to help clients, or are they just there as turks?
  14. What kind of reporting is required/status updates?
  15. What is the penalty for not delivering on time?
  16. What E&O are they required to carry?
  17. What do we do if they learn that they can’t complete the project?
  18. Do we own the code?
    • Yes.
  19. For reuse only or for general use?
  20. Does freelancer get right of refusal for projects from same client?
    • Yes, and a bonus; we charge the client extra for this.
  21. What if the client is “super happy” when we run the scheduling?

I don’t know that this is exhaustive, but if we implement a process that looks for problems and adds stuff to an agreement (remembering to write down stuff when there’s even a vague feeling of tension). There are some things that I want to do to honor freelancers and the contributions they make, and there’s obvious & natural tension between this and that.

Otherwise, things are going well. My goal is then to bill about $17,500/week of which I would collect 20-45% of. I need a competent project manager.

Onward.

Money Doesn’t Lead | My Biggest Personal Development Lesson of 2008

2008 was a very good year thus far for me. I’ve lost weight, I got (inasmuch as anyone is able to) clear of the IRS. I resumed writing again on a daily basis, I learned a little bit of PHP, and I discovered the Hold Steady. But the real thing about it was changing my attitude about money. I think, permanently.

I used to see money as finite, and something that ended at a specific time. The money from this ($closing) goes to pay that ($bill). So if I had a windfall, my mind would ‘prespend’ it in my mind. And consequently, I had my bills paid, but I never had the reserves that you want. I saw money as something that was abundant, but finite, or linear. Money was a drug. No flow. And in the mortgage business, I’d know that I was going to have significant money, and for all my life, I’d manufacture (unnecessary) purchases or services that had to be bought[1].

And that’s no way to get wealthy, because the real secret is stuff is clutter, and almost all of it is unnecessary, and almost all of it leads to dissipation. Even magazines telling you to ‘simplify’ like ‘Real Simple,’ suggest that you buy more stuff to do so. Diminishing returns.

Having the IRS’s boot on your neck makes you adapt in ways that you wouldn’t otherwise. You learn to do without, and you can still have peak experiences…without quality cashflow. I learned to manufacture income without the help of vendors or expensive systems.

This is a long way to say that money doesn’t lead. It’s a cliche, but you have to create something beyond money. In Built To Last, Jim Collins says that money isn’t the purpose of any viable business. It’s necessary as oxygen, but men don’t live simply to breathe, we live to create and to extend our horizons. Money doesn’t lead. It follows.

The Owens 2008 campaign was started with the premise that “once we get money, things will rock” (things ARE rocking by the way without near enough money). The real premise shoulda been ‘things are rocking.’ We wanted to raise money to get the message out, when we shoulda thought “How can we kick ass without raising much money.” [honk and wave, baby] The candidate (small ‘l’ libertarian constitutionalist) is killer. I’m proud to be able to work with him if even in the limited role. But we all made a mistake and thought of money as a solution to the problem. Money is part of what’s necessary, but waiting on it to come is insane. And this campaign taught me that lesson again. [[note: there is still time to turn it around if I will]].

Deepak Chopra says [paraphrasing] that when you chase money, it runs away, but when you chase wisdom, money gets jealous and chases you. Some men can chase money successfully. These are the same douchebags that only exist for it, and are slaves to it. The people that rocked the subprime crisis, and the floor traders in New York. The folks that want to get over on anyone that they can. It’s not that I’m more moral, it’s that I can’t exist with that kind of stress and tension. Money is generally nothing to yell about.

Create The Vision First

What I am creating is different–I’ll be tracking numbers, because numbers tell a story (and as Drucker says, what’s tracked gets better). I’m bringing people together: Salespeople, Freelancers, Project Managers, Companies. I’m creating an ultralight, ultra fast way of getting things accomplished. There will be little to nothing ‘new’ from what I’m making, except for the eye that I have on further automating this project.

Salespeople always want something novel and ‘best of breed’ to sell. I am interested in selling ultra-talented freelancers to great companies. I don’t want to be a ‘placement service,’ though I’ll need a release valve for that sort of idea. I want to be a service provider with iterated small accounts.

Project Managers: Need work and need to be able to find meaningful jobs that eventually end. The incentive to ‘always extend the scope,’ in order to preserve an income or job. We want to eliminate that by having short, fulfilling projects.

Freelancers: are the core; honoring the people that are saying ‘screw you’ to being kept citizens is what made me create LOST and is as close to a raison d’ete as I have. The people that are adding value need to be treated like it, and the work and value added, not the ‘time spent,’ are the key metrics of this. The ‘time spent’ ethos that Odesk (and sadly, increasingly edesk) has is another control and obedience test. Insidious, whatever force creates obedience tests all over.

Companies: I love me some capitalism, and getting a channel for Companies to access the elite geniuses that are already in existence

Creating something that automates that, that isn’t ‘elance’ or ‘odesk’ but honors quality people, companies, salespeople & PMs is/can be my ‘contribution to the body.’

[ [1] a side note: how many things did I buy that would pay for themselves with just a closing…I should post on the Arrogance of Vendors because Greg Swann is right: nonpractitioners have the most snidely condescending attitude towards practitioners…i.e. you’re stupid if you reject our service]]

So I got me a mac. And wow. It’s a good thing. For the most part, it lives up to the hype. I’ve had it a few weeks, and there’s only been one crash to speak of, and that was probably more Air than mac related. But seriously–the toy rocks, and the productivity gains are 30% or better. (Incidentally, when buying a mac, check out Small Dog. Even with the ‘back to school’ specials, they were $200 cheaper than even Apple on an Imac dual core w/4GB).

A PC user that is using XP or Vista at a high level tolerates a certain amount of noise and nonsense. There is a lot of that–with freezups, etc. It’s not a big deal, but I certainly don’t miss it. The mac occasionally has issues, but it’s with Web aps; Adobe Air & Skype seem to not want to run simultaneously. The thing I miss about the PC are navigation things, like in “explorer” being able to select ‘back’ or ‘up’ with a right click comes in handy.

Still, the ‘stability before features,’ ethos really rocks, and you really can get lost in work. I can do more work, because fewer things ‘just happen’ to distract me. I.E, it doesn’t update, I don’t have a little taskbar that spews nonsense all the time, I don’t have things that demand my attention, and I feel like there was thought put into my experience.

There are some navigation workarounds built into a PC that I like. The “window key-to-open-the-right click menu” is one of ‘em. I miss that on my mac, and (admittedly) I haven’t spent much time learning how to maximize the interface.

Anyway, more to come, today.

Right Right Now has a TIN, and it’ll have a home soon.

Exciting stuff, man.

Julia Nunes and Kurt Vonnegut

We have local treasures again, and it’s because of the Internet, and it’s a good thing.

One of my favorite books in the wold is Kurt Vonnegut’s ‘Bluebeard,’ which I took to be something of a mea culpa from the World War Two generation’s role in spawning the Baby Boomers. Maybe I read too much into it (imagine that, me, jumping to conclusions). The great passage was that it talked about a painter or a singer that would have been a local treasure….

….having to compete against worldbeaters and the best in the world…and how the world was poorer for it. YouTube and its ilk push back that battle, and people like ‘Julia Nunes’ can get exposure for themselves and can enrich us all.

We have local treasures again, and that’s fabulous.

(Now, Julia, when you put your music on a digital download like e-junkie, I’ll be happy to pay for it. CDs are so 1998…)

Embed a Movie In Ecto

He’s so much bigger now. I like writing in MacJournal Better, but Ecto does this correctly.


The terror of “almost done”.

This blog is “almost done,” which is to say that it’s “sort of started.”   Having this blog hang out in “almost done status” for the two weeks it has been like that is an embarrassment to me, and it reflects how far of the GTD wagon I fell.   That said, it’s easy enough to climb back on, and it takes less time each time to do it.

“Almost done,” when you’re billing is cheating yourself and others out of your work.  It’s a coward’s refuge.  Getting something done, and then moving on is a (?the?) key to success in this world.   Perfecting things endlessly is something that lets you off the hook for ever finishing something.

It’s a form of procrastination that is insidious because it doesn’t feel like procrastination.

So, that said:

This is the thesis theme, and I’m comfortable changing the CSS directly, but I’m going to

(Top Nav)

1.    Decide on Top Nav bar items/categories.
2.    Create header image in photoshop.
?    Find non hateful picture of me or take one w/isight.
?    940 X 240  ‘instantly’ tell us WTF this blog is about.
3.    Decide on categories.
4.    Learn ‘right way’ to do it to take advantage of thesis’s planned & future functionality.
5.    (sigh) RTF thesis manual.
6.    Decide on top element (thinking: let’s get it down a bit, the width and height).
7.    Learn where to resize youtubes (not hard, haven’t looked @ where in a while).

(Styling & Design)

1.    Create some ‘outside’ side bar distinction (thinking brown, but that may be b/c the thesis originals are there)
2.    decide if I want to be the same typeface (I don’t think so, but we’ll have to look).
3.    Add everything into the ‘correct’ way that thesis likes.

(Functionality, Navigation & Content Organization)   Note: Divide into 3 sections.
1.    Decide on Top Nav bar.
2.    Update plugins to match current plugin list for people.
3.    No more than 8 categories, preferably less.
?    Sales/marketing
?    GTD/Productivity.
?    Family
?    Andm more.
4.    Add Disqus.
5.    Add some type of ‘stumble’ type thing.
6.    Create haven and list of all sites I’m on for people to find me (sidebar)
7.    Create logos of all networking sites that are the same width.
?    For my ‘contribution to the body,’ make ‘em in standard widths while I’m doing it.
8.    Get ‘related posts,’ working well again if it’s gone (I think it’s gone, its’ a ‘css’ change)
9.    List elements I want on sidebar, including some sort of ‘google docs’ widget for weight loss & dough earned; some type of dashboard.
10.    link to RRN as soon as possible.
11.    Create BHB type of sidebar intro.
12.    Decide if I want “big ass video/image rotator” where it is.
?    Decide: why not have two of those bad boys.
13.    List Pillar Posts that I intend to write and finish them (ahem.  Survival Manifesto, Ahem).
14.    Have something to key in on most popular posts over X timeframe.
15.    Create blogroll of exemplary blogs in each category I cover (real estate, GTD, etc) with some look that’s better than a link.
16.    Create offer that you can’t refuse.
17.    Create ‘guest posting’ schedule & ‘linkbait’ schedule.
18.    Hide or improve posts that are muddily written (a good 40-70%).
19.    create tag cloud/tag list.
20.    Get ‘tag suggest thing’ or equivalent working.
21.    Make video demonstrating functionality of this puppy.

Make Ad in RSS feed.

Finally: Promotion:

I think with this blog, I mostly will let it be self promoting; I don’t need anything other than a running conversation here.  When I start RRN, the blog will be the promotion part of my empire–I’ll do something like 5 comments a week under GC.

Let’s go kick some ass.

GTD and Ubiquitous Capture.

My prediction is that the jerk faces at GTD agenda will comment in this blog. They have some sore of ‘autocomment’ thing turned on and it annoys the everlovin’ piss out of me. Evertime someone dares mention the phrase ‘GTD’ their spiders find it and make a post.

But I digress.

The real point of this is that I have an acute need for ubiquitous capture and listing. It has to be lightweight, and I have to do it regularly. And there’s the rub: doing regularly feels like a tether that I fight.

Right now, I have a ton of billable work for a ton of great clients to complete. And I have to clear that deck before I can grab my next batch of billable work. All told, I have probably 20 hours of work to do, but it’s spread out among 9 distinct projects. And it’s the niggly little details that absolutely eat me alive. I’m GREAT at getting a ball rolling and started, I’m not GREAT at polishing off details.

I need a (printed) list next to me so I can make sure I stay productive, and I need to write and rewrite my goals down each day.

Once the Election is over, I’m going to focus–and not allow myself to be diffused. One–maybe two–projects is it. And that will suit me fine, because I have the guts to focus.

Not focusing is a coward’s choice. I used to think it made you more secure, having ‘multiple streams of income.’ Not so much anymore. I think that it’s stupid–it’s a way to make sure you stay a mediocrity.

At one point I was deriving income from:

Not to mention blogging at places like http://bloodhoundblog.com, http://lenderama.com, http://mortgagecicerone.com, http://blownmortgage.com, http://activerain.com/newmarketsurvivalguide.

You’d think there would be a certain safety and comfort with six different ways of being paid, and a dozen more to promote myself. But it isn’t really secure–there was an endless amount of detail to manage, and an never ending stream of stupid tasks that I had to do, along with the ‘overwhelm excuse’ built into an unsustainable pattern. There’s also a certain cowardice in not taking a tittle shot, and seeing how far it can go. I’m still doing too much stuff I’m still stuck with it (though e-books is truly passive at this point, and I plan to write another one). Managing the tension between it all is difficult–holding on to unprocessed tasks (especially in the ‘doing websites for realtors’ category) blows.

This was about the time I fell off the GTD wagon (of which David Allen says falls off all the time). I have to get a new ‘system’ that works for the way I do things right now. Have to.

So what I’m thinking is this:

use K-notes, pen and paper and RTM? to manage stuff; use “google docs” to manage individual projects. I can get in the habit of hitting “F4” which takes me to the dashboard more or less instantly.

Have legal pad next to me as well.

Once a day, organize & centralize it.

Lather, Rinse, Repeat. I’m doing this daily so nothing surprises me.

I think very soon I’ll be using Heap & Torch. I’ve given them extensive runs, and they do most everything I like (including setting up Gdocs). Exporting is something I’ll have to learn, but it looks very promising. I hope Ben has the sense to stay the hell away from the FIRE businesses.

I love Icosales, and would implement it gladly if there was more time and energy spent on the user interface–or if I had multiple salespeople–or if I I was a mortgage guy. I’ll keep checking their interface, and if I get to the scale I want, we’ll do it.

50 something days till the election…then I can most of my projects, winnowing down to 2.

That’s the brain dump.

I have some substantial posts to be posting about.

GTD and Ubiquitous Capture

After a Hiatus that I used to retool myself, battle the crushing (and evil) behemoth that is the IRS, I am finally again resuming the money making and fun I’m used to. I’m making what I was in the so-called ‘boom’ years (the available financing made this a ‘boom’ time) from a variety of sources. I’ve got my IRS debt down below five figures, so I can start whittling the rest of the debt down.

That feels freeing. Money is a drug, and when you have toxicity flowing about it dims the light on everything else in your life–your relationships–your family. All of it. It’s one system, but when that’s not working it’s as immiserating as anything else. For much of the last couple of years, my income wasn’t the problem (though it went down in 08 as I fled the day-to-day role in the mortgage industry). The overhead/expenses were.

So, H and I took MASSIVE action. Little steps don’t work. Saving a little more or skipping a restaurant meal isn’t enough to get free fast. It’s enough to die slow. We are living ultrafrugally in some areas. Very, very few monthly obligations. No TV, No cable. Went from an expense load of $4100/month to $2400/month. (Gross that up, it’s after tax dough that matters, so at $4100/month, you’re earning 5494 to pay basic expenses.) This frees you up in several ways: both the expenses and the pressure of having to earn that is gone. Makes things faster. Think of a PC running vista when it should be running Windows 2000. Everything works better.

We sold and are selling a lot of stuff to escape the debt. Decluttering works. Even if we get pennies on the dollar for stuff we bought, we don’t have to incur the continued cost of ownership. Half-measures don’t work at all. The consumerist stuff doesn’t lead to peace. It doesn’t bring joy. It doesn’t bring security, it brings dissipation, anxiety. And I struck out on my own as a freelancer during this time, maintaining health insurance and everything else. Once this is over, then we won’t be shackling ourselves with too much–savings first, then stuff.

No splendor to be found when mere stuff is all you have. A new mac will get old, a blackberry will slow down, and a new car will rust. Statement of fact. WALL*E was a great criticism of the consumerist lifestyle (made by a consumerist company). (This reminds me. Must get the Iron Giant to watch with Jack.)

I started seeing the endproduct of consumerism sometime in 2006. I have been on record (as early as 2001) saying that the mortgages were a time bomb or ponzi scam. Because people refinanced with me to pay for boob jobs, pulling $20k out of a $130k house. Dissipation & stupidity. I thought it was going to be more acute, but faster to pass. I thought we’d see giant, clear, quick price drops like we did in the stock market in 2000…with a return to business months after. Not so much.

….

Which brings me to Ubiquitous Capture/GTDing. The reason for this post (my blog–I can meander). Right now, I’ve got about 40 hours of work to deliver for various clients. Probably more. And I need to get it done, and while I’m making progress, stuff has slipped through the cracks. And the standard I insist on upholding is not being upheld. And working “more” isn’t the answer.

I need to have a mechanism for maintaining the lists so I’m keeping my deadline commitments. I need a few lists, and I need to do this religiously. I need to capture everything, and then print and/or do it at least once a day. That means: take everything out of my moleskine, and centralizing it. That means: everything that I’m doing goes on a list. That means all projects get some bullet points.

It also means that I can say, organize a project (like the overdue redoing of this here Thesis theme blog), and gnash on it a little at a time because I’ve again got handy lists.

I’ve tried Evernote. Too cumbersome for me. Google notebook impacts the running of firefox 3. Worked fine in 2.5. Blows in 3 because it somehow gets stuff to refresh on both the browsers I’ve messed with it on, and it doesn’t minimize right. GTD agenda has spammed my blog 4-5 times, so I won’t be messing with them.

Maybe an always open document, but I like the online idea. A ‘daily review,’ is what’s needed. The weekly review = too cumbersome as is. Maybe.