Gitomer writes approximately 4 #1 amazon best selling sales each morning, but his best book–and the one you should all buy right now–is the “Little gold book of YES! attitude.“  If you do what that says, you’ll find the energy in yourself to be enthusiastic about working your ass off.  It can be read in an hour, and everyone should buy a copy. If you’re making less money than $500,000 a year then you should read and study this book.  It is the ultimate concierge into personal development.  You should also read all  the books that it references, and then the books that they reference.  This, of course, presumes that you’re going to throw your TV away.

“If you executed about 30% of Gitomers’s advice, you’d have no money worries in about 60 days,” says Chris Johnson, “So that’s the standard to uphold.”

Gitomer’s philosophy is simply put to give value first, and without the suffocation of entitlement that happens when you do that.   He sets an example by writing “sales caffeine,” a free news zine that has mostly good advice…for sales people that goes out to who-knows-how-many people.  He will help remind Chris to give value as much as possible and Chris will do that through freelancer sales videos, free white papers and this blog.   The insane consistency that Gitomer has is also something to behold.

Finally, if there is any doubt whatever about Gitomer’s ability to sell, just take a look at his girlfriend:  

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